Law Firm Client Intake Solutions: Reducing Fallout Rates in 2025
Law Firm Client Intake Solutions in 2025: Strategies to Reduce Fallout Rates IntroductionEvery personal injury or mass tort firm knows the sting of fallout: a promising lead inquires but never signs, costing time and ad dollars. Research shows that up to 40% of legal leads drop off during the intake process due to delays, confusion, […]
Law Firm Advertising in 2025: Split Testing Creative Variations for Optimal Performance
Law Firm Advertising in 2025: The Power of Split Testing Creative Variations IntroductionIn the high-stakes world of personal injury and mass tort law, effective advertising can determine whether a firm secures a claimant or loses them to a competitor. With digital ad spend for legal services projected to exceed $12 billion in 2025 (Legal Marketing […]
